Blizzard's approach to Diablo 4's future and the broader Diablo franchise centers on delivering engaging content that keeps players invested. This strategy was highlighted in a recent VGC interview.
Diablo 4's remarkable success as Blizzard's fastest-selling game fuels their commitment to long-term support. In a conversation with VGC, Rod Fergusson (Diablo series head) and Gavian Whishaw (Diablo 4 executive producer) emphasized that sustained player interest across all Diablo titles—from Diablo 4 to the original—is a key objective. Their philosophy is simple: keeping players engaged with any Blizzard game is a win.
Fergusson stated that Blizzard rarely shuts down games, citing the continued availability of Diablo, Diablo II, Diablo II: Resurrected, and Diablo III as evidence. He stressed that the company values the entire Diablo player ecosystem. The strong player base of Diablo II: Resurrected, a remaster of a 21-year-old game, further underscores this point.
Addressing concerns about Diablo 4's player count relative to previous installments, Fergusson clarified that Blizzard isn't concerned about which specific game players choose. The company's focus is on creating compelling content that draws players to Diablo 4, rather than actively trying to shift players from other titles. Their strategy is to develop highly appealing features and content to naturally attract players. This commitment extends to ongoing support for Diablo III and Diablo II, demonstrating their dedication to the entire franchise.
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