Immersive Tank Graffiti Debuts, Bringing 'World of Tanks Blitz' to the Streets

World of Tanks Blitz launched a unique marketing campaign: a cross-country road trip featuring a real, decommissioned tank decked out in graffiti. This eye-catching stunt promotes the recent collaboration with Deadmau5.

The street-legal tank, adorned with vibrant graffiti, made its way across the US, starting in Los Angeles during The Game Awards. Fans who spotted and photographed the tank had the chance to win exclusive merchandise.

The Deadmau5 and World of Tanks Blitz collaboration is now live, offering players the chance to acquire the exclusive Mau5tank, complete with lights, speakers, and music. Themed quests, camos, and cosmetics are also available.

This playful marketing strategy highlights the game's fun and lighthearted side, a contrast to the serious tone often associated with military simulations. While some hardcore players might disapprove, the campaign's harmless nature is undeniable. It's certainly a more memorable approach than many other game promotions, even surpassing some brewery stunts.

For those intrigued by this unconventional marketing and ready to experience World of Tanks Blitz, consider using some of the available promo codes for a game advantage.