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How a 15-Year-Old Meme Helped Shape Cyberpunk 2077's Quest Design

Author:Kristen Update:Mar 14,2025

How a 15-Year-Old Meme Helped Shape Cyberpunk 2077's Quest Design

In the world of game development, inspiration can strike from the most unexpected sources. A senior member of CD Projekt Red recently revealed a surprising muse behind Cyberpunk 2077's quest design: a meme, over 15 years old.

Paweł Sasko, Quest Director, explained his unusual process: "When I write scripts or texts, I loop music I don't understand lyrically, or tracks with a strong beat to help me get into the 'flow.' I've listened to 'Epic Sax Guy 10h' far more than I'd care to admit. It gives me incredible focus and mental clarity while working."

This revelation, shared during a recent interview, sheds light on the creative process behind Cyberpunk 2077's immersive storylines and engaging missions. While specifics about the meme's influence remain unstated, its impact on the team's narrative approach is clear. The meme, it seems, provided valuable lessons in narrative structure, player engagement, and maintaining humor even amidst the game's darker themes.

This unconventional approach highlights the importance of diverse inspiration in modern game design. By incorporating elements of internet culture, CD Projekt Red created a more relatable and authentic experience. This contributed significantly to the game's reputation as a groundbreaking open-world RPG.

This method aligns perfectly with CD Projekt Red's philosophy: blending high-quality storytelling with cutting-edge technology. Their consistent innovation, while remaining true to their core values, creates games that resonate deeply. Using a long-forgotten meme demonstrates their willingness to think outside the box and embrace fresh perspectives.