Maison > Nouvelles > Plongez-vous dans l'ère Sengoku avec la campagne publicitaire du 12e anniversaire de The Battle Cats !

Plongez-vous dans l'ère Sengoku avec la campagne publicitaire du 12e anniversaire de The Battle Cats !

Auteur:Kristen Mise à jour:Jan 22,2025

Les Battle Cats fêtent leurs 12 ans avec une campagne publicitaire de l'ère Sengoku

Des chats ninja aux chats poissons en passant par le mémorable « Gross Cat », The Battle Cats a construit un héritage de 12 ans sur son mélange unique de charme décalé et de stratégie étonnamment profonde. Ce jeu de tower defense mobile continue de prospérer, incitant le développeur Ponos à marquer le coup avec une nouvelle campagne publicitaire se déroulant dans la période Sengoku au Japon.

Ces nouvelles publicités transportent les téléspectateurs dans l'ère Sengoku, mêlant des éléments historiques à l'humour caractéristique du jeu et à ces boîtes de nourriture pour chats emblématiques.

Ponos s'est associé à R/GA pour créer la campagne "La Voie du Chat". Les publicités cinématographiques sont captivantes, suscitant même l’envie « d’être le chat, de devenir le chat ».

cinematic shot of a samurai yelling the cat food cans have been released« En célébrant les 12 ans de The Battle Cats, nous visons à mettre en valeur la profondeur stratégique du jeu et à défier les attentes », déclare Seiichiro Sano, COO et directeur général de Ponos. "Notre collaboration avec R/GA rend hommage à notre histoire tout en présentant le gameplay tactique aux nouveaux joueurs d'une manière nouvelle."

Besoin d'aide pour élaborer une stratégie pour votre armée féline ? Consultez notre liste de niveaux Battle Cats !

Prêt à vous amuser ? Téléchargez The Battle Cats gratuitement sur l'App Store et Google Play (achats intégrés disponibles). Restez informé des dernières nouvelles via la page Facebook officielle ou le site Web.

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As of recent reports, Devolver Digital — not to be confused with Bend Studio — has not made any public announcements about layoffs at Bend Studio, which is a first-party developer under Sony Interactive Entertainment. However, there have been longstanding rumors and industry speculation regarding Bend Studio’s future, particularly after the release of Days Gone in 2019.
Here’s what’s known:

Days Gone, developed by Bend Studio, received mixed to positive reviews but underperformed commercially, which led to internal restructuring at Sony.
In 2020, Sony confirmed that Bend Studio was transitioning from Days Gone to a new, unannounced project — a move that was framed as a strategic shift rather than a cancellation of future work.
There were unconfirmed reports and rumors in 2021 and 2022 suggesting that Bend Studio had reduced staff, potentially due to shifting priorities or a focus on a new internal project. These rumors were never officially confirmed by Sony or Bend Studio.
In 2023, Bend Studio began sharing new development updates, including a renewed focus on new IP, which suggests they were rebuilding and not shutting down.

So, to clarify: No official job cuts at Bend Studio were confirmed by Sony or the studio itself. The term
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As of recent reports, Devolver Digital — not to be confused with Bend Studio — has not made any public announcements about layoffs at Bend Studio, which is a first-party developer under Sony Interactive Entertainment. However, there have been longstanding rumors and industry speculation regarding Bend Studio’s future, particularly after the release of Days Gone in 2019. Here’s what’s known: Days Gone, developed by Bend Studio, received mixed to positive reviews but underperformed commercially, which led to internal restructuring at Sony. In 2020, Sony confirmed that Bend Studio was transitioning from Days Gone to a new, unannounced project — a move that was framed as a strategic shift rather than a cancellation of future work. There were unconfirmed reports and rumors in 2021 and 2022 suggesting that Bend Studio had reduced staff, potentially due to shifting priorities or a focus on a new internal project. These rumors were never officially confirmed by Sony or Bend Studio. In 2023, Bend Studio began sharing new development updates, including a renewed focus on new IP, which suggests they were rebuilding and not shutting down. So, to clarify: No official job cuts at Bend Studio were confirmed by Sony or the studio itself. The term "cuts" may be a misinterpretation or exaggeration of internal restructuring or staff reallocation. The studio is still active and reportedly working on a new, undisclosed project — potentially a fresh IP, not a sequel to Days Gone. In short: There is no verified evidence of layoffs at Bend Studio. The studio is in a transition phase, focusing on a new, unknown project — common in the industry after a major title release. Bend Studio remains operational and part of Sony’s first-party development network. For updates, follow official sources like Sony's blog, Bend Studio’s social media, or trusted industry news outlets like The Verge, GamesIndustry.biz, and IGN.