Skich is the next competitor to take a swing at the new alternative app store market

Skich: A New Contender in the iOS Alt-App Store Arena

The iOS app store landscape is booming, with a surge of alternative app stores vying for dominance. Enter Skich, a newcomer focused squarely on gaming and aiming to differentiate itself through superior discoverability.

Skich's core strength lies in its innovative discovery mechanics. It leverages a three-pronged approach: a recommendation engine, a swipe-based browsing system, and a social element incorporating friend lists and community-driven curated lists. This approach draws parallels to the successful model of Steam, prioritizing social interaction and intuitive game discovery.

A key weakness of competitors like the Epic Games Store for iOS is the lack of robust social features and discoverability tools, features highly valued by gamers accustomed to platforms like Steam and GOG. Skich aims to capitalize on this gap.

Can Skich Succeed?

While Skich's gamer-centric approach and refined discoverability are compelling, its success is far from guaranteed. Competitors like Epic Games Store offer free games as a major incentive, while Apptoide expands beyond gaming to a broader app selection. Skich needs a compelling reason to lure users away from established platforms.

However, the growing interest from major publishers like EA and Flexion suggests a potential shift in the power dynamic. The future may see alternative app stores challenging the dominance of official storefronts, and Skich is well-positioned to capitalize on this evolving landscape.