Rockstar Declares GTA 6 Trailer 2 as the Largest Video Launch Ever

Rockstar Games has announced that the launch of GTA 6 Trailer 2 is the biggest video launch of all time, eclipsing all previous records for movie trailers. According to a statement to The Hollywood Reporter, the trailer amassed a staggering 475 million views across all platforms within its first 24 hours. This surpasses the debut views of other major trailers such as Deadpool & Wolverine with 365 million views and The Fantastic Four: First Steps with 200 million views. Even last year's Superman trailer, which garnered over 250 million views and set a record for DC and Warner Bros., was outshone by the sheer popularity of GTA 6 Trailer 2.

It's interesting to note that while GTA 6 Trailer 1 initially achieved 93 million views on its first day, exclusively on YouTube, and became the platform's biggest non-music video launch, Trailer 2 has already reached 85,276,196 views on Rockstar’s official YouTube channel as of May 8.

The impact of GTA 6 Trailer 2 extends beyond viewership, as evidenced by the monumental surge in streams of The Pointer Sisters’ Hot Together on Spotify, following its feature in the trailer. Global streams for the 1986 hit increased by an astonishing 182,000% in the two hours after the trailer's premiere. Spotify’s Global Head of Editorial, Sulinna Ong, commented, "Grand Theft Auto cuts through popular culture like almost nothing else. Music has been synonymous with the series since the very beginning, so it’s great to see fans both new and established connecting with an iconic track in this way."

The release of GTA 6 Trailer 2 comes on the heels of the game's delay from fall 2025 to May 26, 2026. Anticipation for the game is sky-high, with expectations that it will set new revenue benchmarks not only in the gaming industry but across all entertainment sectors.

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The Hollywood Reporter highlighted that Rockstar has reportedly invested over $1 billion in the development of GTA 6, putting immense pressure on the company to deliver a successful product. However, the overwhelming interest in its trailers suggests that GTA 6's success is virtually assured.

For those eager to delve deeper into the world of GTA 6, we offer comprehensive coverage including all the details we’ve discovered so far, all the GTA 6 fan theories emerging from Trailer 2 itself, and insights from Rockstar on how Trailer 2 was captured on a base PS5.