PUBG Mobile touts results of its Conservancy Event with 750k square feet of land protected

PUBG Mobile's Play for Green initiative yields impressive conservation results. The campaign, encompassing the in-game "Play for Green" and "Run for Green" events, has achieved significant environmental impact.

Player participation in the "Run for Green" event resulted in a combined distance of 4.8 billion kilometers, leading to the protection of 750,000 square feet of vital ecosystems across Pakistan, Indonesia, and Brazil. The "Play for Green" event further highlighted the effects of climate change through exploration of Erangel's ruins. While quantifying the impact of increased climate change awareness is challenging, the dedication of PUBG Mobile players has undeniably made a tangible difference.

A Successful Green Initiative

PUBG Mobile's commitment to conservation is evident in its success, highlighted by its 2024 Playing for the Planet award for the Play for Green initiative. The strategic combination of engaging events and exclusive in-game rewards effectively translates into real-world conservation. The campaign's educational element, though perhaps secondary for many players focused on rewards, adds a valuable layer to its impact.

For further discussion on PUBG Mobile and the broader mobile gaming landscape, listen to the latest Pocket Gamer Podcast.