Cooking Diary Soars: Six Years of Culinary Adventure

Cooking Diary: A Six-Year Recipe for Success

MYTONIA, the developer behind the wildly popular time-management game Cooking Diary, reveals the recipe for its six-year reign. Whether you're a fellow developer seeking inspiration or a player curious about the game's creation, this deep dive offers valuable insights.

Key Ingredients:

• 431 captivating story episodes
• 38 unique hero characters
• 8,969 diverse in-game elements
• 905,481 thriving guilds
• A robust selection of engaging events and contests
• A dash of humor
• Grandpa Grey's secret ingredient (revealed later!)

The Recipe:

Step 1: Crafting the Narrative:

Begin by developing a compelling storyline rich in humor and unexpected twists. Populate your world with a vibrant cast of characters. The narrative unfolds across various restaurants and districts, starting with your grandfather Leonard's Burger Joint and expanding to locations like Colafornia, Schnitzeldorf, and Sushijima. Cooking Diary boasts 160 unique eateries spread across 27 distinct districts, ensuring a constant influx of virtual patrons.

Step 2: Customization Extravaganza:

Enhance your game world with an extensive array of customizable elements. Include over 8,000 items, encompassing 1,776 outfits, 88 facial feature sets, 440 hairstyles, and more than 6,500 decorative items for players' homes and restaurants. Add customizable pets and 200 pet clothing items.

Step 3: Dynamic In-Game Events:

Introduce a series of engaging tasks and events, leveraging robust analytics to ensure both creative appeal and data-driven precision. The key is to create diverse yet complementary events, each enjoyable individually and collectively. August, for example, featured nine concurrent events, showcasing this layered approach.

Step 4: Guild Dynamics:

Cooking Diary's success is partly attributed to its over 905,000 active guilds. Introduce guild events and tasks gradually and strategically, avoiding scheduling conflicts to maximize player engagement.

Step 5: Learning from Setbacks:

Embrace mistakes as learning opportunities. The Cooking Diary team's experience with the initial pet introduction in 2019, which saw a revenue boost after adjustments, highlights the importance of iterative improvement.

Step 6: Strategic Marketing and Presentation:

The casual games market is highly competitive. Stand out by implementing a strong social media strategy (check out Cooking Diary's presence on Instagram, Facebook, and X), creative marketing campaigns, contests, and collaborations. Their successful partnerships with Netflix's Stranger Things and YouTube demonstrate the power of strategic collaborations.

Step 7: Continuous Innovation:

Maintaining success requires constant innovation. Cooking Diary's longevity stems from its ongoing updates, encompassing event calendar adjustments, gameplay balancing, and the introduction of fresh content.

Step 8: The Secret Ingredient – Passion:

Grandpa Grey's secret ingredient is passion. Creating a truly great game requires genuine love for the craft.

Download Cooking Diary on the App Store, Google Play, Amazon Appstore, Microsoft Store, and AppGallery.