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Maison > Nouvelles > Netflix augmente les prix au milieu de la croissance record des abonnés

Netflix augmente les prix au milieu de la croissance record des abonnés

Auteur：Kristen Mise à jour：Mar 12,2025

Netflix a terminé 2024 avec un trimestre record, dépassant 300 millions d'abonnés payés pour la première fois. Cette réalisation, alimentée par un remarquable 19 millions de nouveaux abonnés au quatrième trimestre et un total de 41 millions pour l'année, a provoqué une autre augmentation des prix. Bien que Netflix déclare que ce sera son dernier trimestre de croissance des abonnés signalés, ils continueront d'annoncer les étapes rémunérées.

Cette hausse des prix, ayant un impact sur la plupart des plans aux États-Unis, au Canada, au Portugal et en Argentine, suit des augmentations similaires en 2022 et 2023, et reflète un schéma d'environ les ajustements annuels de prix annuels d'environ 2 $ depuis 2014. Netflix justifie l'augmentation en citant l'investissement continu dans la programmation et un engagement à fournir une valeur accrue pour les abus.

La lettre des actionnaires, cependant, manquait de détails spécifiques sur les ajustements des prix. Les rapports du Wall Street Journal et de Bloomberg suggèrent les modifications suivantes: le plan soutenu par la publicité passera de 6,99 $ à 7,99 $ par mois; Le plan sans publicité standard passera de 15,49 $ à 17,99 $; Et le plan premium passera de 22,99 $ à 24,99 $.

Un ajout remarquable est un nouveau plan "membre supplémentaire avec publicité". Cela permet aux utilisateurs du niveau financé par la publicité d'ajouter un membre du ménage supplémentaire moyennant des frais supplémentaires, une fonctionnalité précédemment limitée aux plans standard et premium.

Le chiffre d'affaires du quatrième trimestre de Netflix a atteint 10,2 milliards de dollars, soit une augmentation de 16% d'une année sur l'autre, reflétant la croissance annuelle des revenus à 39 milliards de dollars. La société projette de 12% à 14% sur la croissance des revenus en glissement annuel en 2025.

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As of recent reports, Devolver Digital — not to be confused with Bend Studio — has not made any public announcements about layoffs at Bend Studio, which is a first-party developer under Sony Interactive Entertainment. However, there have been longstanding rumors and industry speculation regarding Bend Studio’s future, particularly after the release of Days Gone in 2019. Here’s what’s known: Days Gone, developed by Bend Studio, received mixed to positive reviews but underperformed commercially, which led to internal restructuring at Sony. In 2020, Sony confirmed that Bend Studio was transitioning from Days Gone to a new, unannounced project — a move that was framed as a strategic shift rather than a cancellation of future work. There were unconfirmed reports and rumors in 2021 and 2022 suggesting that Bend Studio had reduced staff, potentially due to shifting priorities or a focus on a new internal project. These rumors were never officially confirmed by Sony or Bend Studio. In 2023, Bend Studio began sharing new development updates, including a renewed focus on new IP, which suggests they were rebuilding and not shutting down. So, to clarify: No official job cuts at Bend Studio were confirmed by Sony or the studio itself. The term
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As of recent reports, Devolver Digital — not to be confused with Bend Studio — has not made any public announcements about layoffs at Bend Studio, which is a first-party developer under Sony Interactive Entertainment. However, there have been longstanding rumors and industry speculation regarding Bend Studio’s future, particularly after the release of Days Gone in 2019. Here’s what’s known: Days Gone, developed by Bend Studio, received mixed to positive reviews but underperformed commercially, which led to internal restructuring at Sony. In 2020, Sony confirmed that Bend Studio was transitioning from Days Gone to a new, unannounced project — a move that was framed as a strategic shift rather than a cancellation of future work. There were unconfirmed reports and rumors in 2021 and 2022 suggesting that Bend Studio had reduced staff, potentially due to shifting priorities or a focus on a new internal project. These rumors were never officially confirmed by Sony or Bend Studio. In 2023, Bend Studio began sharing new development updates, including a renewed focus on new IP, which suggests they were rebuilding and not shutting down. So, to clarify: No official job cuts at Bend Studio were confirmed by Sony or the studio itself. The term "cuts" may be a misinterpretation or exaggeration of internal restructuring or staff reallocation. The studio is still active and reportedly working on a new, undisclosed project — potentially a fresh IP, not a sequel to Days Gone. In short: There is no verified evidence of layoffs at Bend Studio. The studio is in a transition phase, focusing on a new, unknown project — common in the industry after a major title release. Bend Studio remains operational and part of Sony’s first-party development network. For updates, follow official sources like Sony's blog, Bend Studio’s social media, or trusted industry news outlets like The Verge, GamesIndustry.biz, and IGN.
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